Blok

Blok
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Description:

Blok is an AI-powered product simulator that helps teams make better product decisions faster by predicting user responses to potential changes before implementation. Unlike traditional A/B testing which requires exposing real users to variants and waiting weeks for results, Blok uses artificial intelligence to create digital agents modeled on real user data and behavioral science to simulate how different user types would interact with product changes. Product managers, UX researchers, and growth teams can test multiple variants in hours rather than weeks, compare outcomes across different user personas, and prioritize the highest-impact changes without risking negative experiences for actual users. The AI models different behavioral patterns to provide nuanced insights about how various user segments might respond to changes, allowing teams to optimize conversion rates, refine user experiences, and make data-informed decisions with significantly reduced time and risk.

A simulator to predict user responses to product changes before implementation.
Note: This is a Google Colab, meaning that it's not actually a software as a service. Instead it's a series of pre-created codes that you can run without needing to understand how to code.
Note: This is a GitHub repository, meaning that it is code that someone created and made publicly available for anyone to use. These tools could require some knowledge of coding.
Pricing Model:
Paid
Price Unknown / Product Not Launched Yet
Free Trial Available
This tool offers a free trial!

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Matt's Pick - This tool was selected as one of Matt's Picks!
Note: Matt's picks are tools that Matt Wolfe has personally reviewed in depth and found it to be either best in class or groundbreaking. This does not mean that there aren't better tools available or that the alternatives are worse. It means that either Matt hasn't reviewed the other tools yet or that this was his favorite among similar tools.
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Blok
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A simulator to predict user responses to product changes before implementation.
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Blok
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